Heading to Seattle for the 2018 AAMC Institutional Advancement Conference from March 21-24? We'll see you there!
SPM is excited to attend this year's conference, held by the Association of American Medical Colleges' Group on Institutional Advancement. In accordance with the 2018 theme, Amplify, we look forward to learning and discussing the most noteworthy initiatives and advancements in the field of academic medicine.
We'll be starting off the week with a pre-conference workshop on Wednesday, March 21, hosted by Managing Partner Larry Margolis, Digital Evangelist Kaela Carey and Marcel Digital's Kyle Brigham. In "Beyond Websites: How to Develop an Evolved Digital Strategy for Your Academic Medical Center," participants will learn the building blocks to a solid digital strategy from our team of experts.
In addition to exhibiting throughout the conference, we'll also be on stage! Join our very own Patti Winegar, Managing Partner, on March 23 at 2 PM as she presents "Building a Brand in Demand Through Affiliations, Partnerships and Mergers" alongside four other leaders from the world of AMC marketing and communications. Participants will learn some of the most valuable lessons in creating and branding partnerships of all sizes, along with the key strategies in engaging all types of audiences to embrace your organization's exciting change.
Having partnered with over 25 academic medical centers and systems over the years, SPM is dedicated to connecting with the best the industry has to offer to discuss the newest methods that bring the power of academic medicine to light. We believe the 2018 AAMC Institutional Advancement conference is an opportunity to do just that and more, and we look forward to doing so with the 650+ professionals set to attend this year.