SPM Marketing & Communications
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About us.

SPM is the leading health and healthcare focused agency in the U.S. We create breakthrough advertising and engaging experiences across all marketing channels and touchpoints. For over 30 years we’ve had a single powerful mission:

We believe people deserve to know the differences in healthcare.
We create meaningful communications and experiences to help people improve their lives. 


Today, we’ve evolved our talent and capabilities to bring clients innovative solutions for our always-on digital world.

Meet the people that make a difference everyday.

Healthcare marketing services.

Insights & Research
  • SPM Consumer Compass®
  • SPMSM Consumer Healthcare Decision Journey
  • Qualitative and Quantitative Custom Studies
Branding & Healthcare Strategy
  • BrandNEXT®
  • 360 Brand Planning
  • Advisory Board Membership
  • SHSMD Board Of Directors
Communications Planning
  • SPARKSM Accelerated Strategic Planning
  • Integrated Action Plans
  • Customer Experience Design
  • Digital Roadmapping
  • Content Audits
  • Customer Journey Mapping
  • User Experience (UX) Mapping
  • Information Architecture (IA)
  • Persona Development
  • SPM Creative BlueprintSM
Creative & Content Development
  • Integrated Cross-channel Concept Ideation: Video/Audio/Text
  • Digital, Television, Print, Out Of Home Content
  • Website And Social Content Creation
Performance Media
  • Omnichannel Intent-based Planning
  • Digital, Social, Broadcast, OOH, Print Planning & Buying
  • Cross-channel Optimization
  • Health-media Performance Benchmarks
  • SPM Trading Desk: Programmatic Bidding
  • SPM Efficiency Network
Social & 1-to-1 Marketing
  • Cross-platform Paid Social Campaigns
  • Email Content And Distribution
  • Personalized Marketing: dm/em/sms
  • CRM Strategy And Integration
Search
  • Search Engine Marketing (Paid)
  • Search Engine Optimization (Organic)
  • PPC Advertising
  • Intent-based Search Strategy
  • Conversion Rate Optimization (CRO)
Analytics & Reporting
  • Data Strategy
  • Attribution Modeling
  • Testing & Optimization
  • Measurement Planning & Implementation
  • ROI Analysis
  • Segmentation & Targeting
  • Custom Modeling And Regression Analysis
  • Google Data Studio Real-time Reporting
  • Datorama API Integration
Technology
  • CMS Development: Drupal / Wordpress
  • Site Hosting And Maintenance
  • Marketing Automation: HubSpot
  • Mobile Application Development & Programming
  • Online Events Registration And Management

Research Img

Helping complex organizations solve their complex issues.

In today’s ever-changing healthcare environment, having a trusted partner who has solved your type of challenge before can provide the advantage you need to get ahead. As a leading healthcare marketing agency, we’ve worked with over 300 healthcare organizations in 40+ states, giving us the experience necessary to intelligently solve even your most complex issues, including:

  • Effective branding in the face of mergers, acquisitions and alliances
  • Communicating complex care while juggling wellness and population health
  • How to best allocate scarce media dollars with an explosive number of media options
  • How to market to Boomers, Gen Xers, and Millennials

Want to know more about the types of problems we’re tackling? Let’s chat.

SPM Marketing & Communications | 708-246-7700
15 W. Harris Avenue, Suite 300, La Grange, IL 60525 | Disclaimer