Ben Brasso.
Senior Director, Strategy & User, Centretek

With 14+ years of experience in digital and web strategy consulting, Ben provides a roadmap for defining content strategy and information architecture during the website design process. With an approach rooted in user experience, Ben identifies key strategic initiatives while balancing the wants and needs of the business with today’s expectations of healthcare consumers. In addition, as a key player throughout the implementation process, Ben ensures the strategic vision is realized in the design and development phases.