SVP, Group Account Director
Laura brings to SPM a fresh perspective to traditional brand strategy and communications. Prior to joining the agency, she led the Walgreens Pharmacy business, where she helped reposition the brand as a place to stay well rather than a place to go when you’re sick. This retail experience has proven to be invaluable to clients who are considering retail strategies. Before that, Laura spent 13 years in account management transforming well-known brands such as Ford, Gatorade, and Microsoft. Laura’s retail healthcare experience brings valuable insights and perspective to connect brands more directly with consumers on their terms.