Marketing today is as complex as ever. The more tools and resources that exist for agencies, the more difficult it has become to figure out how to piece together the best solution for clients. Most agencies’ solutions come in the form of the holding company that offers different solutions in the forms of separate (but […]
Read MoreIt’s funny how the more things change the more they stay the same. A few of us we were talking about our travels to Europe back in the 1980s and whenever we told someone we were from Chicago, we all got the same reply— “Chicago! Al Capone. Bang Bang.” We’d of course correct them and […]
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When SPM was named a great place to work twice in 2016, it got me wondering what makes our workplace so awesome. It all comes down the benefits beyond the "benefits."
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At the 2015 SHSMD Connections Conference last October, SPM designed a poll and collected responses to a very important question for 2016: What complex marketing issue are you facing right now? The results were all about managing change.
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