SPM aims to create impactful healthcare marketing, and we’re thrilled to have that work recognized by our industry peers once again: we recently took home a 2019 Healthcare Marketing IMPACT Award for the Chicago Department of Public Health’s “Save Yours” STI campaign! The campaign, which raised awareness of and encouraged screenings for STIs through street-smart, fact-based messaging, received a Gold Award for Integrated Campaign – Advocacy.
The IMPACT Awards, presented by Modern Healthcare, honor marketing campaigns that aid supplier, provider, insurer and advocacy group efforts to deliver high quality, accessible, and affordable healthcare, promote the well-being of individual patients, groups, and communities, and help organizations thrive in today's evolving healthcare landscape. Hundreds of entries were submitted this year, representing multiple types of campaigns spanning all types of media platforms.
The winners of each subcategory were announced during Modern Healthcare’s annual Strategic Marketing Conference on November 5th in St. Louis. The conference featured healthcare leaders and marketing gurus from across the nation, who led conversations about a variety of subjects, including the most anticipated healthcare and digital trends for 2020.
To learn more about the CDPH “Save Yours” STI campaign and to view the full list of winners, head to Modern Healthcare’s announcement.