Demystifying Google Analytics for Healthcare Marketing

The sheer volume of data used in the Google Analytics Reports can make them daunting to users. How do you draw insights from so much complicated data?

Welcome to What’s Next in Healthcare Marketing Communications

As one of the country’s leading healthcare marketing communications firms, SPM is about more than what’s now or what’s new. We want to know what’s next. Our blog is the place to share these ideas and lead the industry with our What's Next Thinking.